26.6.2018 / DARE to Grow/ TESI
How to brand your company for success
Branding can make even an ordinary product fly high – think about the Swedish brand Happy Socks. Founding partners Mia Sirkiä and Pirjo Kiiski of investment fund Saari Partners are – on the strength of their background in building corporate brands and the economy of international companies – the right persons to tell, why and how a company aiming for internationalization should brand itself.
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